May 21, 2016

Our Team

Edgar Perez-Arevalo

Edgar Perez-ArevaloAfter spending some time exploring Europe after graduating from Western Washington University, Edgar went to work for a large insurance company in their IT department. He joined a team responsible for the quality and performance of the company’s applications.

This unique and varied experience provided a valuable perspective when joining Everything Web Based and a new world of internet marketing and business development. His current business interests include helping clients rethink their product offerings and sales funnels, using metrics from analytics and testing to drive decision making, and continual business process improvement.

When Edgar’s not focusing on helping their clients succeed, his interests include reading, running 5K’s in new and different locations, and traveling to new places to learn how everyone’s environment affects their views of the world. His current fascination is rock-climbing biking triathlon helping others achieve better fitness and movement.

Tyler Sorensen

Sorensen FamilyYou can have everything in life you want, if you will just help other people get what they want. ~ Zig Ziglar

Tyler dove into internet marketing after graduating college by working side-by-side with his older brother to start an online business called Rebuild Your Vision. He used self-teaching strategies and read every internet marketing book he could get his hands on to master the talent of growing an online business from nothing to one of the largest vision supplement distributors on the internet.

After growing his first business and automating every process imaginable, he created his own company Everything Web Based. This came about from a variety of companies asking Tyler how he and his brother built Rebuild Your Vision into a thriving success. Realizing there was a market for this specific internet marketing style, Tyler accumulated his knowledge and resources to grow Everything Web Based. Today Everything Web Based has partnered with many small businesses in different niches including sports, dating for men and women, hairstyles and even those pursuing a military career.

Tyler loves spending time with his family at home. He is a loyal husband to his wife and an involved father to his two daughters, which keeps him busy when he’s away from his computer. Tyler has a passion for sports and has coached basketball on and off throughout his career. He keeps exercising as a priority to maintain a well-balanced, healthy lifestyle.

Riley Wick

RileyRiley has been with Everything Web Based in some capacity since 2014, and we were thrilled to have him join us full-time after graduating from Gonzaga in the summer of 2016.

Riley brings a wide range of skills to the table including experience with multiple e-Commerce platforms, ESP’s, metric and reporting solutions, and a keen eye for details.

When asked what he enjoys most about his job, he replied “Everything”, which translated really means: “I love working with each customer to find the best solutions for them based on their unique needs.”

In summary, Riley is great at quickly learning new skills and taking care of “everything” for customers, which is a great asset for our team and customers.

Laurence Henry


After working with us for a number of years, Laurence joined us full time in the fall of 2015. A copywriter by trade with over 19 years experience in sales and marketing, Laurence has enjoyed the challenge of learning the skills and processes that we use internally to expand his knowledge and become a more complete marketing specialist.

Laurence handles everything from copy, newsletters, email campaign setup and automation, reporting, split-testing, and conversion optimization. Managing projects end-to-end is Laurence’s current endeavor to constantly improve his own skills.

In a constantly changing and fast moving industry, Laurence’s can-do anything attitude and ability to execute are the back-bone of what we do, and you’ll be happy to have him on your side for your business.